Transforming the Future with the Convergence of Simulation and Data
Senior Marketing Specialist
Do you like a challenge, are you a complex thinker who likes to solve problems? If so, then you might be the new Altairian we are searching for. At Altair, your curiosity matters. We pride ourselves on a business culture that enables open, creative thinking, and we deeply value our employees and their contributions towards our clients' success, as well as our own.
Job Summary:
Owning the planning, developing, and implementing of marketing programs to drive lead generation and nurturing. Planning and executing marketing activities for lead generation, management, and nurturing, as well as PR activities for awareness and expansion.
What You Will Do:
Performance Areas
• Event marketing planning and execution for both online and offline events including the follow-up and constant verification of ROI after event completion.
• Digital marketing (SEO, SEM, Paid Advertising) and social media, Lead Nurturing using MA tools.
• Content marketing (website, publishing customer cases, etc.)
• Information distribution (email newsletters and list management, blog writing, etc.)
• PR/branding initiatives (creating case studies, press release articles, interviews, etc.)
• Translating and localizing English documents applying them in local campaigns and making them locally relevant.
What You Will Need:
• 5+ years of B2B marketing experience and establishment of marketing strategy and execution of marketing activities.
• Social media operation experience preferred.
• Software, SaaS and other IT business experience is a plus.
• Excellent written and verbal communication skills in both Japanese and English.
• Enjoy working in a small team of an international organization in a multi-role.
l Experience with CRM and marketing automation tools (Salesforce and HubSpot preferred), Google Analytics, Adobe products (InDesign, Illustrator, Premiere, etc.)
l Event and campaign execution
Preferred experience within the Automotive industry or sector whether inhouse or at agency
Soft Skills:
How You Will Be Successful:
Why Work with Us:
Altair is a global technology company providing software and cloud solutions in the areas of product development, high-performance computing (HPC) and artificial intelligence (AI). Altair enables organizations in nearly every industry to compete more effectively in a connected world, while creating a more sustainable future. With more than 3,000 engineers, scientists, and creative thinkers in 25 countries, we help solve our customer’s toughest challenges and deliver unparalleled service, helping the innovators innovate, drive better decisions, and turn today’s problems into tomorrow’s opportunities.
Our vision is to transform customer decision making with data analytics, simulation, and high-performance computing and artificial intelligence (AI).
For more than 30 years, we have been helping our customers integrate electronics and controls with mechanical design to expand product value, develop AI, simulation, and data-driven digital twins to drive better decisions, and deliver advanced HPC and cloud solutions to support unlimited idea exploration. To learn more, please visit altair.com.
Ready to go? #ONLYFORWARD
At our core we are explorers; adventurers; pioneers. We are the brains behind some of the world’s most revolutionary innovations and are not only comfortable in new and uncharted waters, we dive in headfirst. We are the original trailblazers that make the impossible possible, discovering new solutions to our customer’s toughest challenges.
Altair is an equal opportunity employer. Our backgrounds are diverse, and every member of our global team is critical to our success. Altair's history demonstrates a belief that empowering each individual authentic voice reinforces a culture that thrives because of the uniqueness among our team.
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