Digital Web Data Analyst
AAA Washington
AAA Washington is looking for a Senior Digital Data Analyst to be responsible for uncovering valuable insights from web and mobile traffic, driving continuous improvement in the digital experience, and contributing to strategic decision-making.
Successful candidates will have a minimum of 6 years’ experience in analytics and modeling, 2+ years’ experience in Adobe web analytics and web replay tolls, and 2+ years’ experience in an e-commerce environment. Bachelor’s degree required or equivalent experience.
Major responsibilities include:
· Identifying trends in web and mobile traffic and site use; create standard and ad hoc analytics reports and dashboards for both internal and external use.
· Operational review of web analytics metrics including: standard dashboard, and reports; ensure report accuracy and solve tracking inconsistencies.
· Developing and interpreting new metrics and studies to quantify the value and recommending product enhancements during planning that are informed by these insights.
· Reviewing and interpreting analytics and insights and recommending appropriate A/B and multivariate test candidates that guide incremental improvement of our digital experience.
· Assess web traffic, site used trends and consumer behavior to provide recommendations for improvement to management.
· Responsible for the audit, implementation, and management of digital tag management.
The American Automobile Association (AAA) has been a leader in roadside assistance, mobility advocacy and traffic safety for nearly 120 years, AAA Washington also operates a full-service travel agency and the largest independent personal-lines insurance agency in Washington.
Eligible benefits include:
· Health insurance (medical vision, prescription drug, and dental)
· Up to 22 days of Paid Time Off (PTO) in the first year for vacation or sick leave
· Eleven Paid Holidays every year including MLK and Juneteenth, in addition to PTO
· 401(k) with Employer Match
· Life, STD, and LTD insurance
· Flexible Spending Accounts
· 4 Hours of Volunteer Time Off every year
· Free Premier RV AAA Washington Membership
· Paid, on-going training throughout your career and tuition reimbursement
· THRIVE wellness program
· Financial Literacy Education
Target hiring salary range is $96,700 - $118,450 and offer rate is based on experience.
Opportunity for discretionary Annual Company-wide bonus.
RANKED AS ONE OF WASHINGTON’S 2023 BEST PLACES TO WORK by Puget Sound Business Journal
· AAA Washington is committed to hiring and retaining a diverse and inclusive staff.
· We are interested in every qualified candidate who is eligible to work in the United States; however, we do not sponsor visas.
· We do not provide relocation assistance. The expectation for this position is that the employee lives within our Washington/Idaho service area.
· AAA Washington is a drug-free workplace.
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