Position Description

Marketing CRM / QA Specialist
Location OTHER - Remote
Job Code 4028
Company Talent Table
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Our client, a global financial service and digital payments company, is seeking a Marketing CRM / QA Specialist.

 

This position is a remote 12-month contract. You must be able to work in the US and have no H1B Visa status. The hourly rate is $68.97, W2 + paid holidays through Talent Table. NO C2C.

 

Responsibilities: 

  • Build relationships and influence cross-functionally with CRM Marketing Managers, legal and compliance, analytics, and creativity to meet ambitious growth CRM targets.
  • Responsible for deploying communications to users via owned digital channels across the Cash App.
  • Clarify, capture, and optimize requirements to build ad-hoc and automated communications for email, push and in-app. Create a systematic process for identifying risks and dependencies.
  • Develop and Optimize a QA framework that will alleviate any ambiguity while holding stakeholders accountable.
  • Manage ticket creation (in Jira) and process for developers, audience creation and delivery, legal approvals, and Launch QA.
  • Manage all requirements for disclosures with Legal/Compliance (if applicable) and manage guidelines for all.
  • Understand how to create links and QA link destinations to ensure quality standards are met.
  • Communicate and coordinate status updates, launch confirmations, ETAs, blockers, and campaign results to key stakeholders with recommendations for growth and scale.
  • Contribute to personalization strategy to ensure CRM requirements are briefed in and executed to ensure we are sending the most relevant comms to our customers.
  • Deeply understand our North American consumers and identify opportunities for growth and optimization.

 

Skills:

  • 3+ years experience in the marketing field specializing in CRM or data-driven marketing, preferably at a design firm, ad agency, or in-house marketing communications or creative services department. 
  • Proven track record of managing processes from key stakeholders that drive performance and achieve KPIs.
  • Capable of thinking out-of-the-box and developing new ways of working.
  • Extremely organized so that tracking to end goals is second nature.
  • Quality control is a priority and how you manage to it can be documented and followed by all stakeholders.
  • You’re strategic and analytical in your thinking and a strong communicator with your team and cross-functional teams.
  • You work effectively with product, creative, development, legal and other cross-functional teams.
  • You are a self-starter and can work independently 
  • You manage expectations by building positive relationships with colleagues and business partners.
  • You work well within tight deadlines and are flexible as necessary.
  • Higher education qualification of a bachelor degree or equivalent experience in commerce, marketing or similar field is preferred.
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