Business Development Associate

Location: MD - Silver Spring


Job Position:      Business Development Associate

Department:      Sales   

Reports to:         SVP, Political & Government Sales        

FLSA:                  Non-Exempt

Status:               Full Time                                         

Work Location:  Silver Spring, MD



The Radio One story began simply with a dream and one radio station. Forty years, 13 markets, and 70+ stations later, we are an urban media empire, spanning multiple media platforms. We are in your ears with Reach Media/Radio One, on your televisions with TV One, and may even be the name behind your favorite website, with our digital platform Interactive One. Information is power, and our mission here at Radio One, Inc. is simple – to be the most trusted media source in the African American community. At Radio One, we pride ourselves on hiring people who are dedicated and continue to challenge the norm, while embracing a corporate culture built on creativity and passion. We are our employees’ biggest fans, and it is our daily mission to attract, develop, and retain the brightest stars in the business.  

The Telemarketing team is dedicated to the growth and prosperity of our local market businesses – we provide merchants the opportunity to stay competitive while gaining valuable exposure for their business. You will play a critical role in the company’s success by connecting to businesses directly and scheduling appointments for our outside sales team to sell the services that we offer.



  •        Develops new business and client generation through cold calls
  •        Lead and Revenue Generation
  •        Research and prospect new business
  •        Conduct market research to identify leads and clients
  •        Develops and maintains sales pipeline reports
  •        Works collaboratively with Account Executives to drive revenue
  •        Assists Account Executives and Sales Managers in setting appointments
  •        Maintains client communication; ensures customer requirements are clearly communicated throughout the organization to ensure expectations are met when scheduling onsite appointments
  •       Analyze marketing trends and continually build knowledge of industry trends, opportunities and innovations to create valid business reasons (VBR’s)
  •       Meeting and exceeding defined sales goals by management
  •       Attend all relevant skill-building workshops as requested
  •       Stay current with all relevant industry information
  •       Uses their experience and business expertise to identify ways to promote and maintain brand    relevance to generate revenue
  •       Identifies new leads for expansion and develops new ways to grow and generate sales revenue




  •        Ability to read, analyze, and interpret general business periodicals, professional journals, or governmental regulations
  •        Ability to write reports and business correspondence
  •        Ability to effectively and persuasively present information and respond to questions from groups of managers, clients, customers, and the general public
  •        Proficient in Microsoft Office (MS Word, Excel, PowerPoint)
  •        Must possess strong telephone and communications skills
  •      Must be able to build rapport with potential prospects
  •      Adept at prospecting and understanding of the consumer sales cycle (i.e. prospecting, overcoming objections and setting appointments)
  •      Ability to multi-task in a fast-paced environment
  •      Must be able to handle rejection
  •      Submit to a criminal background check  
  •      Legal right to work in the United States  



  •        Bachelor’s Degree preferred
  •        minimum of three years of experience.

This job description in no way states or implies that these are the only duties to be performed by the employee(s) incumbent in this position.  Employee will be required to follow any other job-related instructions and to perform any other job-related duties requested by any person authorized to give instructions or assignments. The company reserves to modify duties and this job description without advance notice.  This position is at-will unless otherwise issued a fully executed agreement. We are Equal Opportunity Employer, are committed to creating a diverse and inclusive company culture, and that your team does not discriminate against candidates and employees because of their disability, sex, race, gender identity, sexual orientation, religion, national origin, age, veteran status, or any other protected status under the law.

We are an Equal Opportunity Employer

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